GLOSSARY

Adjusted Gross Operating Profit

Alternate Names: 

AGOP

Adjusted Gross Operating Profit is a familiar concept in hospitality, though it may sound mysterious at first. Behind the jargon is a simple idea that makes day‑to‑day operations smoother and helps you understand how properties make money or serve guests. In practice, Adjusted Gross Operating Profit often influences pricing, staffing or guest communication.

Knowing how Adjusted Gross Operating Profit works means you can spot opportunities and avoid pitfalls, whether you're optimizing a vacation rental portfolio or running a busy city hotel. Like learning any new language, it's all about context: once you know what it means, the term becomes a powerful tool rather than confusing noise.